Standard of Cute Fashion #1: Kawaii Characters are Fashionably Cute
By Olga Davydova
Posted 31 July, 2007 in The Standards of Cute Fashion

Fashion items with cute characters are certainly perfect examples of Fashionably Cute’s Standard of Cute Fashion #1

Hello Kitty is without a doubt Queen of all Kawaii, but any cute character will do. There are plenty to choose from, created by famous cute Japanese brands (Sanrio, San-X, Crux, Q-Lia and others), Korean companies (Barunson, etc), as well as Western advocates of cuteness (from Disney to Warner Brothers, even though they are not Kawaii, they’re adorable anyway).

When applied to fashion items sweet little characters are clear winners, they can accent any outfit nicely. You can have anything character themed: from t-shirts to handbags and shoes, from iPod gadgets to wallpaper, hairdryers and toasters, from keychains and cell phone straps to diamond and platinum necklaces.

Just remember Fashionably Cute’s mantra: “Do not overdose cuteness!”, that means don’t dress in Hello Kitty from head to toe.
Photos courtesy of Sanrio and San-X
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